A couple of weeks ago I spoke at the Music Industry Association’s annual conference. The audience included major musical instrument manufacturers and distributors, but the majority were retailers focused on how they could drive new growth for their businesses.
Here’s what CEO, Paul McManus, thought of my keynote session:
Stuart set the whole tone for the Music Industry Retail Conference with his opening address. Our music shops face many challenges of which the need to define strategy and target new customers are priorities. Stuart offered practical guidance on making a good business a great one that was backed up by his high level of research into the industry. Having a speaker from “outside” of the industry was deliberate to try and inspire the audience…and it worked!
Are you looking for a speaker to ignite your business conference? Please call me on +44(0)1636-526111.
© Stuart Cross 2011. All rights reserved.