We are delighted to have been partners of SportsAid since 2015, supporting Britain’s next generation of sports stars. We recognise that young athletes and their families devote many hours and £s each week to their sport and that their devotion takes place alongside full-time education, as well as full-time work for their parents and guardians.


Our aim is that our financial support, through SportsAid, will help these young sportsmen and sportswomen reach the next level in their ambition to become international athletes. We’ve found that our support helps our athletes to buy new and better training kit and fund extra coaching, as well as giving them the ability to attend bigger and better national and international events.

Our 2019 Athletes

Since 2015, we have made 22 athlete awards. We are proud to be associated with all of these athletes and are delighted that many have already made an even bigger impact on the world stage. Our alumni include:


  • Niamh Emerson (2016 award) – became the World Junior Hepthathlon champion in 2018, won Heptathlon bronze in the 2018 Commonwealth Games and also won Pentathlon silver in the 2019 European Indoor Pentathlon, breaking the U20 world record score for this event.
  • Anna Toman (2015) – is now a regular player for the England and Great Britain women’s hockey team, winning the bronze medal at the 2018 Commonwealth Games
  • Andrew Stamp (2015) – won silver in the Men’s mrampolining competition at the 2018 Youth Olympic Games in Argentina

Our 2019 awards have been made to:

Amy Bell


Sport: Swimming

Age: 17

From: Sheffield

Key Achievements: Member of the senior Swim England Performance Squad, 2018-19; Silver 400 IM and Bronze 200 IM, Swim England Senior Nationals; Ranked 1st  for British U18 400 IM and 2nd for U18 200m IM.

Elissa Bradford


Sport: BMX Cycling

Age: 17

From: Nottingham

Key Achievements: Represented Team GB at Youth Olympic Games in Buenos Aries, 2018, finishing 10th overall; 4th in BMX Racing Under The Roof Event, November 2018; Ranked 13th in UK Junior rankings.

Dahnon Ward


Sport: Wheelchair Tennis

Age: 13

From: Ilkeston in Derbyshire

Key Achievements: Winner of National Junior Wheelchair Tennis Championships, December 2018; Represented GB in 2018 Junior World Team Cup in Netherlands; World Junior Ranking of 38, based on points scored in World Team Cup singles matches.

Lewis Widdicombe


Sport: Judo

Age: 18

From: South Brent, Devon

Key Achievements: Selected for GB Elite Development Squad with the potential to compete at Paris 2024; Scottish Open – Junior Silver and Senior Bronze; Matsume Cup, Denmark – Bronze Medal; British National Junior Champion (U90kg); Ranked 1st in GB Junior rankings.


Previous Years’ Awards

The SportsAid
Big Breakfast


Our support comes from executive breakfast meetings that we hold in London twice a year. We invite around 15-20 business leaders to attend each breakfast, discuss interesting and important business issues and share their own thoughts and experiences with their peers. We also ask each attendee to make a voluntary contribution to SportsAid and are joined by the CEO of SportsAid, as well as a current or past athlete.

Past speakers have included Matt Williams, the CEO of Topps Tiles plc, Ian Filby, the CEO of DFS plc and Andrew Stephenson, the Chief People Officer of Lookers plc.


If you would like to attend a future breakfast session, please contact Stuart on 01636-526111.



Morgan Cross Consulting Ltd
PO Box 9210
Newark, NG24 9EG

+44 (0)1636 526111