This week’s focus: Like Christmas, when it comes to strategy, it is the giving, not the receiving, that counts.

Ideas are the currency of strategy, and all great strategies start with a great idea, not analysis. This means that you must get your ideas out there as wide and far as possible.

In other words, you must discard any Scrooge-like characteristics to keep your ideas to yourself, and be a generous big spender in giving your ideas away to your teams and colleagues. If you do, you will see your ‘gifts’ grow and thrive, become truly owned by others and, as a result, become far more likely to be delivered.

In 2018, why not set yourself the challenge of giving new ideas away each week? If you do, you will not only become a more influential leader of your business, but you are also far more likely to see your company grow and thrive.

And that is my Christmas gift to you! Happy Christmas to you and your family, and all the very best for 2018 and beyond!

Off The Record: Happy Xmas (War Is Over) by John Lennon

A very Merry Xmas

And a Happy New Year

Let’s hope it’s a good one

Without any fear

© Stuart Cross 2017. All rights reserved.